It is with great excitement that I share I am joining digital marketing agency OHO Interactive in a new role as their Vice President, Account Strategy. I will be expanding OHO’s higher education practice and bringing new perspectives to their clients on long-term strategy, organizational design, and enrollment marketing. Rachel Read more…
I am pleased to share that Rachel Reuben Consulting, LLC is now a New York State Certified Women-Owned Business Enterprise. For state agencies and other organizations needing to meet a business requirement to have a certain percentage of work being contracted to someone with this certification, particularly in the areas of Read more…
Facebook memories reminded me the other day that it has been one year since I officially began my consulting business. What a ride it has been! I am thrilled to have this opportunity to work with colleges, universities, solopreneurs, small businesses, non-profit and faith-based organizations. I’ve had the great pleasure Read more…
I was just reading an article on Inc.com called “12 Things You Need to Really Get Rid of in the Next 12 Months.” #3 leapt off the page at me, but not entirely for the reasons the author likely intended. Stop thinking you’re on your own. When friends and family Read more…
“Every new beginning comes from some other beginning’s end.” (Closing Time, Semisonic.)
I started graduate school with the hope that I could bring greater value to my current position, and someday advance my career in the field of marketing and communication in higher ed. After three and a half years, I earned my MBA in marketing and management in December.
In November 2008, I met some amazing people at the Stamats SIM Tech Conference, and those connections have been instrumental in much of what I’ve been able to accomplish since. I joined the .eduGuru blogging staff in December 2008, which gave me the opportunity to start blogging for the first time, make some wonderful connections, and became one of the primary forces thrusting me into a whirlwind of conference presentations in 2009.
The following is a guest post by Mike Petroff, Web Manager for Enrollment at Emerson College. Mike leads Web marketing and recruitment efforts for undergraduate and graduate admission. He also chairs the Social Media Group at Emerson, working with several departments to develop strategies and policies for the college’s social media presence. You can connect with him on Twitter or LinkedIn.
If you are a staff member involved in your college’s Facebook presence, you are probably well aware of the “FacebookGate” fiasco with many Class of 2013 groups. As a result of Facebook’s sweeping approach to delete groups in question, colleges lost established communities even after some gained control of their Class of 2013 groups by becoming administrators and removing non-applicants.
Last week one of my friends on Twitter tweeted, “Just added myself to http://campustweet.com – Ithaca College and Georgetown University.”
My immediate thought — is this another one of those sites that’s going to create buzz most of the day by our circle of common friends and then fade, or could this one actually stick? Lots of friends tweeted questions about it as more and more tweets “Just added myself to ….” came across the stream. The folks at campustweet.com (@campustweet on Twitter) were kind enough send me their e-mail address so I could ask them eight questions about their service. Here’s the interview.
The Division III Management Council just released their newly adopted “noncontroversial change to the Division III electronic transmissions limitations.” They’ve given it a retroactive effective date of August 1, 2008 to match when their original legislation went into effect. They’ve also released this article: “DIII Council opens up use of Read more…
Thank you to all of our readers who voted for .eduGuru for this year’s eduStyle Awards in the category “Best Higher Ed Blog.” We are truly grateful for your support. All six of us (Kyle, Karlyn, Fienen, Nick, Nikki & Rachel) love having this outlet to blog about our experiences Read more…
Are you a resource on your campus for all things social media? Yes? Let’s brainstorm about how we can best react to and assist people on campus who come to us to ask for guidance with some ideas they have. No? Let’s pretend. Play along with us here — the Read more…