I’m delighted to share that I have been selected as a speaker for this year’s 2018 Own It! Entrepreneurial Women’s Conference in Ulster County, NY at The Darlene L. Pfeiffer Center for Entrepreneurial Studies at SUNY Ulster. My workshop is entitled, “Know Enough to Be Dangerous in Social Media Marketing.” Stand out in Read more…
[et_pb_section bb_built=”1″][et_pb_row][et_pb_column type=”4_4″][et_pb_text _builder_version=”3.14″] Tomorrow, Thursday, November 12 at 2 p.m. ET I will be joining Chris Foley Pilsner, the Chief Marketing Officer of Isenberg School of Management at UMASS Amherst, and Melissa Koehler, who heads up the higher education practice at Forge Worldwide based in Boston, for a live online session using a new Read more…
Earlier this week I attended my third American Marketing Association Symposium for the Marketing of Higher Education. The organizers received about 150 paper proposals and selected 48 for publishing in the conference proceedings and to present at the conference. I was fortunate enough to be one of those selected and Read more…
I’m honored and humbled to have been asked to be the keynote speaker at the HighEdWeb Rochester Regional Conference on June 27, 2011. I’ve never given a keynote presentation before. And, I’m a tad rusty at conference presentations. I had taken a break from the conference circuit after 20 presentations Read more…
Reposted from Michael Stoner’s blog so we can collect comments here. By: Michael Stoner One of the main reasons I’m looking forward to the AMA Symposium for the Marketing of Higher Education this year (fyi: #amahighered) is because I’m doing an Advanced Marketing Session with Fritz McDonald from Stamats and Rachel Reuben from Ithaca College. Read more…
This morning I presented a couple of workshops for the Dutchess County Regional Chamber of Commerce (NY) on Facebook and Twitter, and how they can be effectively used by small businesses. Both sessions were packed with very interesting people, representing health care organizations, personal training, sports marketing, tourism, and so many more. I was particularly excited to meet Megan Ogulnick, who recently moved to this area from Chicago, to fill the roll as Manager of New Media for the Hudson Valley Renegades, and look forward to collaborating on some local networking opportunities.
On April 23-24, 2009, Cornell University will be hosting the HighEdWeb Regional Conference. The .eduGuru Crew is scheduled for a session at 3:15 p.m. EDT on the 23rd called “Social Media Storytelling with the .eduGurus.” Only one of us will be there in person, but the rest of the crew Read more…
Next week I’ll be heading to the OmniUpdate User Conference to give a presentation on a project we implemented on our campus a couple of years ago called the “My First Year” tab. The official presentation title is, “Using OU Campus in a Luminis Portal.” The “My First Year” project was Read more…
Presentation @ #stamats08 How are you making Web decisions: Did the prez tell you to do this? Build a picture with meaningful data. What is the purpose of your college’s Web site. What do you want to get out of it? Alfred Sloan: Chairman for GM – manages by fact Read more…
Matt Herzberger’s (@mherzber) Session @ #stamats08 *Watch the Presentation Video* Goals & Research migrate old posts, move to WordPress, ability to add multimedia, social media linkage, easy for writers Research evaluate what’s out there (both .edu & .com) – <3’s NYTimes.com talk to writers – what are their needs themes/designs/templates Read more…